You may ask yourself why do I need a website for my business. The answer should be every business should have a website. With more and more people searching for information online through desktop computers, laptops, mobile phones and tablet devices you have many more ways to make contact with potential clients. Below I discuss the very basic reasons why ANY business needs a website.
You want to be able to give someone multiple ways to contact you for your products or services. On your website you will want to give information like your physical address, a phone number and an email address. If you give someone multiple points of contact, you are giving them the opportunity to contact you they way they feel most comfortable.
Company information and background is important to help build credibility for new company and ones that have been around for awhile. It is especially important for the newer companies because you want to establish a point of view and let people know exactly what it is you do.
Here is where you can showcase the products or services you offer. You can describe in detail the benefits of choosing your company over another. Imagery and specifications can further support this area.
Why not enable your site to be a virtual store, allow customers to purchase services and products right from your site? It can certainly be a profitable investment for just a little more work on your company’s end to set up some cart functionality with your design and development team.
A blog allows your company to become a resource for timely information. You can engage with your client’s by allowing comments and questions to be asked through your blog. This opens a dialog for relationship building. People will buy things from people they respect and trust.